Marketing Communications Manager

Millennium is a distributor, providing fiber optic materials to contractors and network owners across the country. We want you to join our team of dedicated, driven, and passionate team members. Submit your resume and cover letter below for review and start contributing to Connect America!


Focus:
Leading our Integrated marketing communication efforts to enhance brand awareness.

Reporting To: Vice President of Marketing

5 Accountabilities:

  • Drive elevated branding initiatives into all elements of Millennium
    • Manage design and execution of electronic and print collateral & tradeshow assets and overall brand experience.
    • Champion the elements of the design and implement the look, feel, and function of Millennium social media and digital media.
    • Oversee budget and process of SWAG and promotional products.
    • Manage the updating and staging of collateral and sales tools on internal and external sites of MCEme, website, and electronic devices that are sent to tradeshows.
  • Champion of Outbound/Inbound Marketing Activities
    • Management and Implementation of automated, multi-step marketing campaigns including evaluation of Marketing Platforms and integration into Netsuite and Website(s) and report success via Metrics and KPIs to track success.
    • Traffic control for marketing activities happening in Hubspot/Social Media/Print & Digital media to enhance our Marketing Campaigns.
    • Measure, analyze, and report performance of campaigns weekly via L10 Scorecard.
  • Evaluate & Make Recommendations for better efficiencies related to Marketing Communications Activities.
    • Evaluate current processes of tradeshows, website content/asset creation, and make recommendations for change.
    • Draft process control documents for training of improved efficiencies and publish them onto MCEme.
  • Project Management of Company Website(s) and additional projects based on Quarterly/Annual Rocks
    • Assume responsibilities for the creation of Website elements, graphics, design, enhancements.
    • Meet weekly with developers and manage the pieces of bringing website(s) online within an appropriate timeframe.
    • Work cross-functionally with multiple departments and external resources as needed.
  • Manager of inventory and budget for SWAG, Promotional Products, Literature & Tradeshow assets
    • Drive the inventory process, review on hand, and forecasted needs for tradeshows, training, events.
    • Evaluate potential new products with team members, ensure that they are entered into Netsuite, place purchase orders, receive into stock, and fulfill orders as needed - managing the elements so that things don't "fall through the cracks."
    • Review bi-weekly inventory report for literature & promotional products, reorder points, and place orders based on usage for upcoming needs.

Weekly Expectations:

  • Oversee the design of all Marketing pieces to brand standards, from proofing copy provided to creating content as needed: Social Media, Electronic & Print Collateral, Tradeshow graphics.
  • Drive Weekly Team and Project Meetings such as digital marketing and social media to keep content calendars on track with project timelines.
  • Review and Scope Outbound Marketing: Set calendar, drive initiatives related to outbound/inbound marketing.
  • Administrative tasks, follow-ups, etc - Communicate and Manage expectations on all requests coming into Marketing from field.
  • Project work: Changes based on current projects such as Website Images, Proofing web page content for non-product pages, checking pages updated with careers, news & events, general marketing requests, etc.

Additional Responsibilities / Annual & Quarterly:

  • Holiday Cards for Markets
  • Association Advertising & Printed Ads
  • Moving/New Market Launches
  • Everstream Website Product Categorization
  • Leasing Website Updates with Products
  • Catalog Proofing & Printing / Development
  • Work Cross-Functionally with other Business Units as needed

Skills:

Adobe Creative Suite, Photoshop, Indesign, Illustrator, Hubspot, Zoom, Google Analytics, SEM Rush, Netsuite